Skin care market in Greater China is one of the most growing markets, hence coming up with a skin care brand is a great proposal for Hong Kong Lane Crawford stores. 

 

Lavender and olive are locally grown in Southern France, so sourcing ingredients from Provence is the priority. Packaging and bottles will be sourced from a Chinese supplier. 

 

Lane Crawford Skin Care thrives on quality and affordable pricing catered towards the mass market including millennials and older people. 

 

The brand focuses on being organic and free from chemicals. The air quality in Hong Kong and China is poor, therefore the Lane Crawford Skin Care Private Label targets a customer who chooses natural products to protect the skin from pollution.